![](https://npr.brightspotcdn.com/25/b5/f8dc55334da89be35903f56d6706/ap21313053995946.jpg)
University of Cincinnati athletes hope to cash in as it enters the
![University of Cincinnati athletes hope to cash in as it enters the](https://www.cincinnati.com/gcdn/authoring/authoring-images/2023/10/17/NLAJ/71216118007-usatsi-21666890.jpg?crop=4620,2600,x0,y240&width=1280&height=720&format=pjpg&auto=webp)
Cincinnati Bearcats basketball standing in Big 12 preseason poll
![University of Cincinnati athletes hope to cash in as it enters the](https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2F9bfc2a98-e6d6-4b54-be1e-e374caa60d80_1393x1128.jpeg)
There's still a swamp under there. - by Scott Hines
![University of Cincinnati athletes hope to cash in as it enters the](https://i0.wp.com/businessofcollegesports.com/wp-content/uploads/2022/03/NIL-Collectives-Tracker.png?fit=2240%2C1260&ssl=1)
Tracker: University-Specific NIL Collectives
MORE
![University of Cincinnati athletes hope to cash in as it enters the](https://local12.com/resources/media/1d559e27-fa80-44bc-a12c-3768e29b774a-medium16x9_UCSTUDENTHOMELESSNESS_frame_0.jpeg?1658530853510)
Bearcats NIL fundraising group sets $2.45 million goal by UC's
ESPN, NFL disconnect regarding Bills-Bengals game after horrifying
![University of Cincinnati athletes hope to cash in as it enters the](https://upload.wikimedia.org/wikipedia/commons/f/f3/Downtown_Cincinnati_viewed_from_Mt._Adams_%28cropped%29.jpg)
Cincinnati - Wikipedia
![University of Cincinnati athletes hope to cash in as it enters the](https://cdn.vox-cdn.com/uploads/chorus_image/image/72349030/usa_today_19323640.0.jpg)
Which former AAC team is best poised for Big 12 success in 2023
![University of Cincinnati athletes hope to cash in as it enters the](https://www.oklahoman.com/gcdn/presto/2020/06/24/PCIN/645d220c-02f0-45fa-b9f1-410a75c3576b-d0d1fb96-4291-4626-8bb0-e192ff0904c9_thumbnail.png?width=660&height=371&fit=crop&format=pjpg&auto=webp)
Cincinnati Bearcats' investment in facilities pays off with Big 12 bid
![University of Cincinnati athletes hope to cash in as it enters the](https://bloximages.chicago2.vip.townnews.com/herald-review.com/content/tncms/assets/v3/editorial/d/50/d5037a2b-d099-5558-aa02-f4699c839003/65134f9c35894.image.jpg?resize=1200%2C800)
Money coming in for Big 12's four new members
![University of Cincinnati athletes hope to cash in as it enters the](https://usustatesman.com/wp-content/uploads/2021/09/20210910_fbusund-74-1-scaled-e1632153436821.jpg)
It's our mom so we're going to figure it out' — USU star Cash
![University of Cincinnati athletes hope to cash in as it enters the](https://on3static.com/uploads/dev/assets/cms/2022/11/18133908/cincinnati-bearcats-nil-collective-cincy-reigns-brian-fox-john-cunningham.jpg)
Cincinnati-focused NIL collective Cincy Reigns launches - On3
![University of Cincinnati athletes hope to cash in as it enters the](https://www.wpri.com/wp-content/uploads/sites/23/2023/01/afd78432c218481daf321f28a882233a.jpg?w=2560&h=1440&crop=1)
Bills' Hamlin breathing on his own, joins team via video
University of Cincinnati sports not affected by decision to go remote
![University of Cincinnati athletes hope to cash in as it enters the](https://kubrick.htvapps.com/htv-prod/ibmig/cms/image/wlwt/21649832-uc-university-of-cincinnati-sign-jpg.jpg?crop=1.00xw:1.00xh;0,0&resize=640:*)
University of Cincinnati, UC Health celebrate $2 billion fundraising